Market Research Analysts and Marketing Specialists, Charleston

$65,650

BLS OEWS median annual wage in Charleston-North Charleston, SC. Middle half of wages roughly $50,820 to $92,890.

BLS OEWS median, May 2025, as of May 15, 2026. BEA Regional Price Parity 2024. Disclaimer

vs US median
−16.6%
US median
$78,760
Metro RPP
101
Middle half
$50,820 to $92,890
OEWS employment
2,160
SOC
13-1161

Market Research Analysts and Marketing Specialists in Charleston pay a median $65,650 (May 2025), 16.6% below the US median of $78,760. At local prices (RPP 101), that median buys about what $65,000 buys at US-average prices.

Purchasing power

$65,650 in Charleston buys about what $65,000 buys at US-average prices (BEA RPP 101, 2024). Housing (rents) RPP is 119.8 vs all-items 101 (US = 100, 2024).

Market Research Analysts and Marketing Specialists in nearby metros

Metro Median Middle half RPP
Charleston $65,650 $50,820 to $92,890 101
Tampa $75,210 $52,580 to $95,610 100.9
San Francisco $123,250 $82,510 to $170,560 115.6
Tulsa $63,130 $47,510 to $85,250 89.2

BLS OEWS May 2025 where published for the CBSA.

FAQ

What is the median salary for Market Research Analysts and Marketing Specialists in Charleston?
According to BLS OEWS May 2025, the median annual wage for Market Research Analysts and Marketing Specialists in Charleston-North Charleston, SC is $65,650.
How does Charleston pay compare to the US median for Market Research Analysts and Marketing Specialists?
Local median pay is 16.6% below the national OEWS median of $78,760.
How does cost of living change what that wage buys?
BEA RPP for Charleston is 101 (US = 100, 2024). The local median of $65,650 has about the same purchasing power as $65,000 at US-average prices.
How current is this data?
Wages are BLS OEWS May 2025. Price levels use BEA Regional Price Parities for 2024. See methodology for source details.

What this covers

Includes

  • BEA Regional Price Parities (all items, goods, housing rents, other services)
  • BLS OEWS median wages, percentile bands, and employment where published
  • Purchasing-power math: salary × (destination RPP ÷ origin RPP)

Does not include

  • Federal, state, or local income taxes
  • Childcare, healthcare premiums, or leave benefits
  • Job openings. OEWS employment is a published stock estimate, not hiring demand

Median wages are published BLS OEWS metro estimates; price levels use BEA Regional Price Parities. See methodology and disclaimer.